Thursday, April 07, 2011

What would constitute a "jaw-dropper" in Final Cut Pro?

This is based on complete speculation, but gathering the "Who's Who of leaders in the post-production community" would be important if you were going to turn that switch that Alex Lindsay has been advocating over at MacBreak Weekly. If FCP had a "Publish for Sale on iTunes" button, you would want to get post-production gurus on board. And more than any other change in how video is edited, this would be worthy of dropping your jaw. After all, direct access to a marketplace of that size by independent content producers would put the industry on its head.... which is the best reason why it's not what is happening.

Read about it here: